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Virgin Media has been hit with a significant £23.8 million penalty for failing to safeguard thousands of its most vulnerable customers, leaving many without crucial access to lifesaving telecare alarms during a nationwide digital upgrade. The sanction comes after the communications watchdog determined the telecoms giant neglected to protect elderly and disabled individuals reliant on these devices as landline services transitioned from analogue to digital.
The industry-wide shift involves moving traditional copper-based landline networks to modern digital systems, a transition the regulator describes as essential given the aging and increasingly unreliable nature of the current infrastructure. Millenium TV understands that despite the necessity of this upgrade, serious concerns have been raised about the potential for telecare users to be disconnected, a situation that could have severe consequences for their safety.
Telecare systems are designed to provide an immediate link to emergency services or carers, typically activated by pressing an emergency button that connects via the user’s landline. However, an investigation revealed that during its digital switchover, Virgin Media failed to adequately identify customers utilizing these vital services. This oversight resulted in thousands being left with devices that were not properly connected to alarm monitoring centers.
The company’s approach, which included disconnecting users who did not actively participate in the transition process, placed vulnerable customers “at a direct risk of harm,” according to the regulator’s findings. While the precise number of affected customers or the duration they were left at risk has not been publicly disclosed, Virgin Media itself reported a series of serious incidents during its migration of telecare customers in late 2023.
A spokesperson for the communications watchdog stated, “It’s unacceptable that vulnerable customers were put at direct risk of harm and left without appropriate support by Virgin Media, during what should have been a safe and straightforward upgrade to their landline services.” The spokesperson added that the substantial penalty serves as a clear message to companies that “if they fail to protect their vulnerable customers, they can expect to face similar enforcement action.”
Virgin Media acknowledged that while the majority of its landline to digital migrations proceeded without issue, they did not “get everything right.” A company spokesperson confirmed that following an internal review initiated in 2023, a “comprehensive package of improvements and enhanced support for vulnerable customers” has been implemented. These measures include better communication, additional in-home assistance, and extensive post-migration checks, alongside collaborative efforts with the industry and government on a national awareness campaign.
© Millenium TV
